BUILT ON EXPERIENCE.
NOT TRENDS.
Parasiel Gems Ltd. is built on more than 30 years of professional jewellery-making experience, combining technical craftsmanship, natural gemstone expertise and established production relationships.
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From gemstone selection and technical development to setting, finishing and final quality control, our expertise covers the complete jewellery-making process — from the bench to the finished piece.
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Production is carried out through established specialist partners in Europe and India, with standards and final quality control overseen by us.
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We work primarily with natural earth-mined gemstones, selected for their colour, character and suitability for each design. Colour, inclusions and geological history are part of what makes a natural gemstone individual, together with recycled precious metals where appropriate and reclaimed or previously used gemstones that can be restored, recut or repolished for a new life.
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Our collections are developed with both craftsmanship and commercial practicality in mind: consistent designs where continuity matters, and controlled small-batch production where natural materials call for something more limited.
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Parasiel Gems does not operate on a fast-fashion model. We focus on jewellery intended to have a useful commercial life — pieces that can be worn, sold and kept.
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BUILT ON EXPERIENCE. NOT TRENDS.

[ OUR VALUES ]
CRAFT.CONTROL.CONTINUITY.
[ 01 ]
CRAFT
More than three decades of hands-on jewellery experience inform every stage of development, production and finishing.
[ 02 ]
MATERIAL
Natural gemstones, recycled precious metals where appropriate, and reclaimed stones selected for their quality, character and potential.Â
[ 03 ]
LONGEVITY
We don't follow a fast-fashion production model. We develop focused ranges intended for lasting wear and long-term retail.
[ THE FOUNDER ]
THE FOUNDER
Meelis Laanesoo began his formal jewellery apprenticeship in 1995 and brings more than three decades of experience in jewellery craftsmanship, precious-metal work, stone setting, bespoke jewellery and gemstone selection.
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Today he oversees product development, gemstone selection, production standards and final quality control, working with established specialist partners in Europe and India.
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MEELIS LAANESOO
Founder & Master Jeweller
Three decades of hands-on jewellery making, gemstone expertise and production experience.